Studio Arts & Craft Centre:
Calendar, Flyers, Directional Signage

The UWM Union Studio Arts and Craft Centre put in a design order for a Fall 2019 event calendar. I broadened the new brand identity through illustrations to guide the reader through the booklet. The copy included many events on the calendar and the size of the booklet was a restraint. I developed a solution by creating a key read through corresponding symbols based on event type. The key symbols are further color coordinated by month, since many of the events were reoccurring. Since the new SACC branding includes a lot of shapes, this solution was the most successful.